Over the past week and a half, the Black Horse team has been on the ground at three major industry events across three different countries — connecting with partners, following the latest market developments and exploring new opportunities for growth.
From automotive aftermarket solutions in Frankfurt, to the lead battery industry in Vienna and the rapidly evolving world of intralogistics in Moscow, each event offered a different perspective on the industries and markets we operate in — and, more importantly, a chance to have meaningful conversations with the people shaping them.
Connecting with the automotive aftermarket in Frankfurt
Our sales team attended Automechanika Frankfurt, one of the leading international trade fairs for the automotive aftermarket. The event brought together companies and professionals from across the automotive industry, creating an opportunity to meet with existing partners, establish new contacts and explore potential areas for cooperation.
For us, being at Automechanika was about more than showcasing what we do. It was an opportunity to listen to our partners and customers, understand their current priorities and see how the market is evolving.
Following the latest developments in the lead battery industry
At the same time, another part of our team travelled to Vienna for the European Lead Battery Conference (ELBC).
The event brought together manufacturers, suppliers, researchers and other industry professionals to discuss some of the key issues shaping the future of the lead battery sector. Market developments, technological advances and the implications of the EU Battery Regulation were among the important topics driving discussions.
Events like ELBC give us the opportunity to look beyond today’s market and understand the developments that could influence the industry in the years ahead.
Exploring the future of intralogistics in Moscow
Meanwhile, our team was at CeMAT in Moscow, focusing on another important area of our business: warehousing, materials handling and intralogistics.
From forklifts and warehouse equipment to automation and robotics, the event provided an insight into the technologies and solutions transforming the way companies manage their logistics operations.
For Black Horse, this was another valuable opportunity to meet industry professionals, exchange ideas and identify potential opportunities for cooperation in a market where efficiency, automation and smarter processes are becoming increasingly important.
Three events. Three markets. Hundreds of conversations.
Although these three events focused on different industries and markets, they had something important in common: people and conversations.
For us, attending an industry event is not simply about being present, collecting business cards or putting our name on a list of exhibitors and visitors. The real value comes from listening, asking questions, understanding what our partners and customers need and gaining a clearer picture of where each market is heading.
Every conversation can provide a new perspective. Every meeting can open the door to a new opportunity. And every new connection has the potential to develop into a long-term partnership.
That is an important part of how we approach growth at Black Horse.
We may not be the largest company in the market, but we are growing quickly — and we want to be present wherever the conversations that matter are taking place. Our team’s ambition, curiosity and willingness to engage directly with the market allow us to identify opportunities, build relationships and continue expanding our network across industries and countries.
From conversations to opportunities
Three events in three markets have given our teams plenty of ideas, insights and new connections. Now comes the most important part: turning those conversations into action.
The meetings we had, the relationships we strengthened and the opportunities we identified will continue to shape our work in the months ahead.
For Black Horse, growth is not simply about entering new markets. It is about building the right relationships, understanding the needs of our partners and creating opportunities for long-term cooperation.
And after a week and a half on the road, we are coming back with plenty of conversations to continue — and plenty of opportunities to explore.